www.Marketing.fm http://marketing.podbean.com www.Marketing.fm Thu, 22 May 2008 14:45:10 +0000 http://podbean.com/?v=3.2 en ©Eric Friedman and Lee Jones 2003-2006 General 1440 www.Marketing.fm Eric Friedman and Lee Jones Eric Friedman and Lee Jones eric@marketing.fm No No http://marketing.podbean.com/wp-content/blogs/8410/uploads/mfm144.jpg www.Marketing.fm http://marketing.podbean.com 144 144 Marketing.fm Podcast Show #14: Penelope Trunk http://marketing.podbean.com/2008/05/22/marketingfm-podcast-show-14-penelope-trunk/ http://marketing.podbean.com/2008/05/22/marketingfm-podcast-show-14-penelope-trunk/#comments Thu, 22 May 2008 14:45:10 +0000 marketing Marketing Advertising http://marketing.podbean.com/2007/05/22/marketingfm-podcast-show-11-penelope-trunk/
Welcome back to another Marketing Podcast at Marketing.fm
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In the latest Marketing.fm podcast, we had the pleasure of speaking with Penelope Trunk, columnist for the Boston Globe, Yahoo Finance and author of the new book, The Brazen Careerist: The New Rules For Success. Show Notes:Introduction: Penelope’s StoryThe Role of Penelope’s Blog: Conversation with readers, promotion, awareness, new ideasThe column is interactive, the blog is conversation, the book = the perfect extensionNetworking: Eric and I met Penelope through her blog.Penelope: “I meet the coolest people through commenting and interacting with the web.”The ideal benefits of a blog = conversation and interactionSelf-Marketing 2.0:Penelope’s blog = advice; a new way to think about the 21st career landscapeWhat advice would you give someone who is satisfied but not fully fulfilled in their job?Steve Rubel – the blog evangelist – sit next to the CEO b/c the blog is so powerfulBlogs = “the great equalizer” and even playing field where good ideas and quality mattersTake the small steps to increase your presence and “searchability” onlinePeople need to be aware of their online presence – WSJ ArticleThe new self-marketing: through blogs, social networking -> more short-term benefits Networks and Skill sets are getting built faster and faster Penelope’s book: The Brazen CareeristCore: 45 tips on personal responsibility, commitment to personal development and consciously developing your peer groupAdvice? BE NICE! A Smile will go a very long way.

Authenticity is winning

The Future? Values are changing : Discrepancies between young and old. Gender divide is eroding. People value time, happiness and people over money.

[tags] penelope trunk, self-marketing 2.0, the brazen careerist, marketing.fm, podcast, marketing podcasts, [/tags]

]]> http://marketing.podbean.com/2008/05/22/marketingfm-podcast-show-14-penelope-trunk/feed/ Welcome back to another Marketing Podcast at Marketing.fm In the latest Marketing.fm podcast, we had the pleasure of speaking with Penelope Trunk, columnist for the ... Welcome back to another Marketing Podcast at Marketing.fm In the latest Marketing.fm podcast, we had the pleasure of speaking with Penelope Trunk, columnist for the Boston Globe, Yahoo Finance and author of the new book, The Brazen Careerist: The New Rules For Success. Show Notes:Introduction: Penelope’s StoryThe Role of Penelope’s Blog: Conversation with readers, promotion, awareness, new ideasThe column is interactive, the blog is conversation, the book = the perfect extensionNetworking: Eric and I met Penelope through her blog.Penelope: “I meet the coolest people through commenting and interacting with the web."The ideal benefits of a blog = conversation and interactionSelf-Marketing 2.0:Penelope’s blog = advice; a new way to think about the 21st career landscapeWhat advice would you give someone who is satisfied but not fully fulfilled in their job?Steve Rubel – the blog evangelist – sit next to the CEO b/c the blog is so powerfulBlogs = “the great equalizer” and even playing field where good ideas and quality mattersTake the small steps to increase your presence and “searchability” onlinePeople need to be aware of their online presence – WSJ ArticleThe new self-marketing: through blogs, social networking -> more short-term benefits Networks and Skill sets are getting built faster and faster Penelope’s book: The Brazen CareeristCore: 45 tips on personal responsibility, commitment to personal development and consciously developing your peer groupAdvice? BE NICE! A Smile will go a very long way. Authenticity is winning The Future? Values are changing : Discrepancies between young and old. Gender divide is eroding. People value time, happiness and people over money. [tags] penelope trunk, self-marketing 2.0, the brazen careerist, marketing.fm, podcast, marketing podcasts, [/tags] marketing, advertising Eric Friedman and Lee Jones No No 19:25 Marketing Podcast Show 13 - Doug Lackey Xerox http://marketing.podbean.com/2007/05/22/marketing-podcast-show-13-doug-lackey-xerox/ http://marketing.podbean.com/2007/05/22/marketing-podcast-show-13-doug-lackey-xerox/#comments Tue, 22 May 2007 04:39:15 +0000 marketing Uncategorized http://marketing.podbean.com/2007/05/22/marketing-podcast-show-13-doug-lackey-xerox/ Marketing Podcast Show 13 - Interview with Doug Lackey of Xerox.

We discuss direct marketing

]]> http://marketing.podbean.com/2007/05/22/marketing-podcast-show-13-doug-lackey-xerox/feed/ Marketing Podcast Show 13 - Interview with Doug Lackey of Xerox. We discuss direct marketing Marketing Podcast Show 13 - Interview with Doug Lackey of Xerox. We discuss direct marketing Uncategorized Eric Friedman and Lee Jones No No 18:07 Marketing Podcast Show 9 - Anne Claudio http://marketing.podbean.com/2007/05/02/marketing-podcast-show-9-anne-claudio/ http://marketing.podbean.com/2007/05/02/marketing-podcast-show-9-anne-claudio/#comments Thu, 03 May 2007 00:19:19 +0000 marketing Uncategorized http://marketing.podbean.com/2007/05/02/marketing-podcast-show-9-anne-claudio/ Marketing Podcast Show 9 - Anne Claudio

]]> http://marketing.podbean.com/2007/05/02/marketing-podcast-show-9-anne-claudio/feed/ Marketing Podcast Show 9 - Anne Claudio Marketing Podcast Show 9 - Anne Claudio Uncategorized Eric Friedman and Lee Jones No No 9:52 Marketing Podcast Show 6 - Patty Mitchell http://marketing.podbean.com/2007/05/02/marketing-podcast-show-6-patty-mitchell/ http://marketing.podbean.com/2007/05/02/marketing-podcast-show-6-patty-mitchell/#comments Wed, 02 May 2007 23:44:22 +0000 marketing Uncategorized http://marketing.podbean.com/2007/05/02/marketing-podcast-show-6-patty-mitchell/ SixApart

]]> http://marketing.podbean.com/2007/05/02/marketing-podcast-show-6-patty-mitchell/feed/ SixApart SixApart Uncategorized Eric Friedman and Lee Jones No No 32:05 Marketing.fm Podcast Show 8 PaulForster Indeed.com http://marketing.podbean.com/2007/04/20/marketingfm-podcast-show-8-paulforster-indeedcom/ http://marketing.podbean.com/2007/04/20/marketingfm-podcast-show-8-paulforster-indeedcom/#comments Fri, 20 Apr 2007 04:24:13 +0000 marketing Marketing Advertising http://marketing.podbean.com/2007/04/20/marketingfm-podcast-show-8-paulforster-indeedcom/ Interview with CEO of Indeed.com Paul Forster

]]> http://marketing.podbean.com/2007/04/20/marketingfm-podcast-show-8-paulforster-indeedcom/feed/ Interview with CEO of Indeed.com Paul Forster Interview with CEO of Indeed.com Paul Forster Marketing, Advertising Eric Friedman and Lee Jones No No 21:07 Marketing.fm Podcast Show 7 KushCash.com http://marketing.podbean.com/2007/04/20/marketingfm-podcast-show-7-kushcashcom/ http://marketing.podbean.com/2007/04/20/marketingfm-podcast-show-7-kushcashcom/#comments Fri, 20 Apr 2007 04:19:21 +0000 marketing Marketing Advertising http://marketing.podbean.com/2007/04/20/marketingfm-podcast-show-8-paulforster-indeedcom/ Interview with KushCash.com

]]> http://marketing.podbean.com/2007/04/20/marketingfm-podcast-show-7-kushcashcom/feed/ Interview with KushCash.com Interview with KushCash.com Marketing, Advertising Eric Friedman and Lee Jones No No 29:50 Marketing.fm Podcast Show 5 Jim Scheinman Bebo http://marketing.podbean.com/2007/04/20/marketingfm-podcast-show-5-jim-scheinman-bebo/ http://marketing.podbean.com/2007/04/20/marketingfm-podcast-show-5-jim-scheinman-bebo/#comments Fri, 20 Apr 2007 04:10:33 +0000 marketing Uncategorized http://marketing.podbean.com/2007/04/20/marketingfm-podcast-show-5-jim-scheinman-bebo/ Marketing.fm Podcast Show 5 Jim Scheinman Bebo

]]> http://marketing.podbean.com/2007/04/20/marketingfm-podcast-show-5-jim-scheinman-bebo/feed/ Marketing.fm Podcast Show 5 Jim Scheinman Bebo Marketing.fm Podcast Show 5 Jim Scheinman Bebo Uncategorized Eric Friedman and Lee Jones No No 18:38 Marketing.fm Podcast Show 4 Doug Palladini Vans http://marketing.podbean.com/2007/04/20/marketingfm-podcast-show-4-doug-palladini-vans/ http://marketing.podbean.com/2007/04/20/marketingfm-podcast-show-4-doug-palladini-vans/#comments Fri, 20 Apr 2007 04:06:50 +0000 marketing Uncategorized http://marketing.podbean.com/2007/04/20/marketingfm-podcast-show-4-doug-palladini-vans/ Marketing Podcast Interview with Doug Palladini of Vans

]]> http://marketing.podbean.com/2007/04/20/marketingfm-podcast-show-4-doug-palladini-vans/feed/ Marketing Podcast Interview with Doug Palladini of Vans Marketing Podcast Interview with Doug Palladini of Vans Uncategorized Eric Friedman and Lee Jones No No 25:55 Marketing.fm Podcast Show 3 Kevin Perkins Skweezer http://marketing.podbean.com/2007/04/19/marketingfm-podcast-show-3-kevin-perkins-skweezer/ http://marketing.podbean.com/2007/04/19/marketingfm-podcast-show-3-kevin-perkins-skweezer/#comments Fri, 20 Apr 2007 03:50:43 +0000 marketing Marketing Advertising http://marketing.podbean.com/2007/04/19/marketingfm-podcast-show-3-kevin-perkins-skweezer/ Interview with Kevin Perkins CEO of Greenlight Wireless - www.skweezer.com

]]> http://marketing.podbean.com/2007/04/19/marketingfm-podcast-show-3-kevin-perkins-skweezer/feed/ Interview with Kevin Perkins CEO of Greenlight Wireless - www.skweezer.com Interview with Kevin Perkins CEO of Greenlight Wireless - www.skweezer.com Marketing, Advertising Eric Friedman and Lee Jones No No Marketing Podcast Show 2 http://marketing.podbean.com/2007/04/19/marketing-podcast-show-2/ http://marketing.podbean.com/2007/04/19/marketing-podcast-show-2/#comments Fri, 20 Apr 2007 02:18:32 +0000 marketing Marketing Advertising http://marketing.podbean.com/2007/04/19/marketing-podcast-show-2/ Marketing Podcast Show 2

]]> http://marketing.podbean.com/2007/04/19/marketing-podcast-show-2/feed/ Marketing Podcast Show 2 Marketing Podcast Show 2 Marketing, Advertising Eric Friedman and Lee Jones No No 22:24 Marketing.fm Podcast Show 1 http://marketing.podbean.com/2007/04/19/marketingfm-podcast-show-1/ http://marketing.podbean.com/2007/04/19/marketingfm-podcast-show-1/#comments Fri, 20 Apr 2007 01:50:16 +0000 marketing Marketing Advertising http://marketing.podbean.com/2007/04/19/marketingfm-podcast-show-1/ Our first show!

]]> http://marketing.podbean.com/2007/04/19/marketingfm-podcast-show-1/feed/ Our first show! Our first show! Marketing, Advertising Eric Friedman and Lee Jones No No 20:43 Marketing.fm Podcast Show 12 - Kevin Roberts http://marketing.podbean.com/2007/04/19/marketingfm-podcast-show-12-kevin-roberts/ http://marketing.podbean.com/2007/04/19/marketingfm-podcast-show-12-kevin-roberts/#comments Fri, 20 Apr 2007 01:36:09 +0000 marketing Uncategorized http://marketing.podbean.com/2007/04/19/marketingfm-podcast-episode-12-kevin-roberts/ Interview with Kevin Roberts - CEO of Saatchi & Saatchi

]]> http://marketing.podbean.com/2007/04/19/marketingfm-podcast-show-12-kevin-roberts/feed/ Interview with Kevin Roberts - CEO of Saatchi & Saatchi Interview with Kevin Roberts - CEO of Saatchi & Saatchi Uncategorized Eric Friedman and Lee Jones No No 19:00 Marketing.fm Podcast Show 10 Mike MacDonald Xerox http://marketing.podbean.com/2007/04/18/marketingfm-podcast-show-10-mike-macdonald-xerox/ http://marketing.podbean.com/2007/04/18/marketingfm-podcast-show-10-mike-macdonald-xerox/#comments Thu, 19 Apr 2007 02:22:56 +0000 marketing Marketing Advertising http://marketing.podbean.com/2007/04/18/marketingfm-podcast-episode-1/ This is Marketing.fm Podcast Episode 1

]]> http://marketing.podbean.com/2007/04/18/marketingfm-podcast-show-10-mike-macdonald-xerox/feed/ This is Marketing.fm Podcast Episode 1 This is Marketing.fm Podcast Episode 1 Marketing, Advertising Eric Friedman and Lee Jones No No 15:48